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TD Ameritrade Promotes its Green Room, An Investor Sanctuary

January 15, 2017

TD Ameritrade President Tom Bradley knows “there can be an intimidation factor for investing, and the fear of making the wrong decisions can paralyze people from becoming investors in the first place.” That’s why TD Ameritrade opened the Green Room, an investor sanctuary for 'Straight Talk About Money.'

 

“… we’re continually launching more ways for investors to obtain professional guidance, advice, and education that’s tailored to their unique needs and accessible on their terms. We’re committed to creating the best overall experience for our clients and helping them make objective decisions in their best interests at a reasonable cost.”

 

This past weekend, TD Ameritrade Holding Corporation kicked off a new national advertising campaign centered around the Green Room – a sanctuary of sorts where people drop by for real, honest conversations about money in a comfortable, inviting and safe space. Hosted by the approachable “Green Room Guy” fictional character, the creative promotes listening without judgment and having discussions about finances and investing goals in everyday language. A true conversationalist, the Green Room Guy is welcoming, intelligent and helpful.